Clothing Network To Deal With "38" Women'S Day Online Shopping Craze
March 8th, this year's "38" women's Day coincided with the weekend, which is aimed at female consumers in the peak season of online consumption, online shopping market will have a trading peak.
According to a report by Ai Li, a survey firm, the annual turnover of China's online shopping market in 2008 exceeded 100 billion yuan for the first time, reaching 120 billion yuan, an increase of 128.5% over the same period last year. The growth rate increased by nearly 40 percentage points compared with 2007.
Among them, clothing, shoes and hat products ranked first in the world, becoming the first category of online shopping products. Under the financial crisis, online shopping has become an increasingly "winter" way for Chinese people because of its cheap, abundant and convenient features.
At present, most professional women spend much time in busy work, even if they do not want to go shopping on weekends, so online shopping at home is becoming more and more popular, said B2C, a clothing website.
According to the person, the clothing net has prepared the "3. 8 holiday shopping catalog" for the fashion brand retail plaza on the website of "38" this year, covering hundreds of popular women's wear.
Insiders pointed out that with the continuous growth of online shopping crowd, online shopping platform has launched the promotion and discount activities through various festivals. Since the beginning of 2009, a series of holiday promotions of online shopping platforms have been recognized by more and more consumers.
Editor in chief: Xu Qiyun
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