How Merchants In The Wholesale Market Change Their Business Ideas

The new changes in the trend of young people's clothing consumption have led merchants in the traditional wholesale market to change their business ideas. They have updated their styles offline frequently and launched online live broadcasts, creating a "new pattern" of traditional wholesale.

Fangfang is the owner of a factory direct store and has been operating in a wholesale market for more than ten years. From only doing wholesale to now being available for retail and buyer's shops to choose from, she told reporters that the main reason to attract young consumers is to constantly innovate styles and improve materials.

Fangfang, a merchant in a professional clothing wholesale market in Guangzhou, Guangdong: We have a fast update rate, updating more than a dozen models every week, and upgrading to high-quality fabrics.

Zhang Li, a merchant in a professional clothing wholesale market in Guangzhou, Guangdong: We can sell more than 1000 pieces every day, of which young consumers account for about 80%.

The reporter noticed that in order to expand the market, every night, the wholesale market stores turned into webcasts, and merchants began to sell goods live. It was normal from two to three or even four o'clock in the morning every day.

A merchant in a professional clothing wholesale market in Guangzhou, Guangdong: five or six days a week are broadcast live, and now the traffic is good at night.

Lu Yiling, a merchant in a professional clothing wholesale market in Guangzhou, Guangdong, said: "In the daytime, it is mainly a stall business. In the evening, it will do some webcasts. The wholesale market will turn on the lights for us. It is OK to open 24 hours a day.".

(Source: CCTV Finance World Finance)