How To Create Explosive Products For Clothing Stores

There are four stages for clothing store to make explosive payments: preparation period, growth period, maturity stage, and defense period.

In the preparatory period, the main task we need to do is to choose the explosive payment.

Not every commodity can become your exploding money.

So what products are eligible to be qualified?

First of all, we need to look at your backstage data and look at those with high relative concern, high sales volume and high collection rate.

Because these data objectively reflect the degree of feedback from your store customers to your current products.

Know yourself and know each other, but you never know how you go out to fight.

Secondly, you can refer to the classification of portal channel ranking and Taobao home page category. The category of font marked red is the popular category of Taobao now, and you want to build it.

Is it in line with the appetite of the masses? Knowing that following the trend of red tide can get the greatest attention and achieve the effect of multiplying times, and detonation is not a dream.

In the growth period, we need to make reasonable plans for the promotion of explosive payments.

First of all, we need to make a plan.

For example, we decided that the sales volume of this explosion should reach 500 pieces in one month.

What do we do next? Let's figure out 30 days and 500 pieces. Then we need to sell 17 pieces each day.

Therefore, with this goal, we must make sure that the customers who enter the shop can see this dress first and try to recommend this dress to the customers who enter the shop.

Or to send letters and calls to old customers to tell them that there are so many exploding clothing in the store.

When your explosive sales have accumulated a certain amount of sales, so that you taste the sweetness, sales increase every day. What do you want to do next? Many people's answer is to make persistent efforts to make it explode more or make it more explosive.

NO, NO, NO, you are all wrong.

But there is no way to keep it in the hands of a few people.

Generally speaking, the goods in the shop are sold according to the sales data within a certain period of time.

Sorting can be roughly divided into four grades.

That is, explosive money, fist products, potential commodities and basic commodities.

Basic commodities refer to goods that are sold very low in stores. Potential commodities refer to products with some sales volume and market, which may become the main products but have not been promoted.

Fist product refers to meeting market demand.

It is hoped that it can be developed into a product of explosive sales.

Explosion is the breakthrough of the main trading volume of your shop. At this time, it is mature. Its mission is not for its own sales volume. I repeat, the secret is only once said! Its mission is to sell the entire store.

Therefore, in the mature stage, we have to do a good job of selling the related products to other products of the store so as to drive the sales volume of the whole store.

In addition to related sales, sales activities and marketing tools can also be used to promote sales and expand the impact of the whole store.

Therefore, we should not be sold well by the explosion, but we must be calm and ponder the true value of it so that the maximum benefit can be achieved.

At this point, your explosion is already very mature, and has led to store sales, sales performance is increasing every day. What do you want to do next?

There is nothing wrong with expanding the scope of business and deepening the cooperation of channels, but we must gain a firm foothold.

So far, if you only have one burst, the outcome must be wasted.

Why? Because your life is hanging on the line. In case of being reduced to power, what if it is out of stock? If it is not popular, then you will not lose all your popularity before, but at least you will lose your strength, and you won't have a breakthrough if you don't explode.

Do you have to start all over again? In that case, the efficiency is too low. When you start again, your competitors will be listed.

Therefore, when the explosion is ripe, we need to foreshadowed the development of the fist product I mentioned before, making it the second round of explosions, and then upgrading the potential commodities and basic commodities through related sales.

By then, there are several explosions in your shop, which can bring you endless flow of passengers and form a virtuous circle. You will have more protection in making any development decisions.

The suggestion is that there are two explosions under each of the two class stores covered by your shop. This is the most efficient and safest.

Can you understand why?

Well, after the completion of the secret education, is it clear that the train of thought is straightened out? Of course, these are just ideas or the need for continuous diligence and practice to finally achieve success.