Jordan Sports Meets Challenges, Fashion And Technology Is The Focus Of Future Development.

After the rapid expansion of the post Olympic era, the national brand industry represented by China Jordan sports Limited by Share Ltd (hereinafter referred to as "China Jordan sports") will usher in a new round of historical tests.

China

Ni Zhennian said that in the face of the new test, China Jordan sports will pay more attention to the quality of products while adding more innovative elements. Fashion and technology will be the focus of attention after Jordan sports in China. This will also be a trend in the development of sports apparel.

Ma Jilong, vice president and Secretary General of China Sporting Goods Federation, held in 2012 (thirtieth) China International Sporting Goods Fair, said that the future development of China's sporting goods industry will be particularly prominent in five aspects.

Four aspects are about the survival and development environment of China's sporting goods industry. With the further intensification of competition, the whole industry is facing two shuffling. E-commerce will also become the focus of competition in the next emerging market.

In addition, Ma Jilong pointed out that with the rapid development of nanotechnology, electronic technology and other high-tech development, and gradually applied to the development of raw materials such as textiles, "will make"

The function of clothing is gradually intelligent.

This coincides with the prediction of Jordan sports in China that fashion and technology will become the development trend of Chinese sporting goods.

The pursuit of fashion for Jordan sports in China is mainly reflected in the positioning of products.

China Jordan sports believes that with the development of China's sports industry, the sports market will gradually face more young people. Younger and fashionable is the irreversible trend of China's sports equipment.

Therefore, China Jordan sports did a lot of post-80s, post-90s and even 00 surveys, in-depth understanding of the characteristics of young people's demand for sporting goods, and made valuable attempts in sports goods fashion.

2012 just in the summer, China Jordan sports also launched a new series of women LOHAS products, bright colors continue to Lok live series of fashionable lighting.

Taking health, happiness, environmental protection and vitality as the supporting point, Jordan sports in China has tried various ways in "light and thin air". In addition, it has integrated a series of bright products such as running, comprehensive training, tennis and sports life. It perfectly embodies the lifestyle of LOHAS people's health and self-sufficiency. Once it is launched, it will lead the market of sports fashion clothes and increase vitality for enterprises.

It is understood that China Jordan sports currently has 16 shoe production lines, 30 garment production lines, including six sets of advanced international production hanging system.

And from Britain, the United States and Germany, the introduction of clothing testing equipment, with strict standards, well-equipped testing center.

In R & D design, the professional design team of Jordan sports in China has more than 200 people, which is rooted in sports science research. Based on professional design and R & D capability, it closely follows the trend of development and sets up fashion coordinates, creating a unique and outstanding fashion style for everyone who loves sports. Based on the study of Chinese body structure, we have successfully developed a number of high technology processes such as A3CS "full palm ventilation system".

In addition, in the Twelfth National Winter Games, the Changchun short track speed skating team, the Harbin curling team, the Harbin ice hockey team and the Qigihar ice hockey team, sponsored by China Jordan sports, are equipped with professional competition equipment designed and produced by Chinese Jordan sports.

Chinese Jordan sports in the tailored competition suits for athletes, more use of Chinese urban totem, into the national characteristics, and in the use of fabrics, Switzerland, South Korea and other elastic, breathable high-end fabric, in the protective aspect of the body is easy to contact with ice, and other parts of the body to increase elastic fabric and protective support, and touch the skin of the fine place to increase the natural cotton close to the skin, so that athletes in the exercise process to play freely, reduce damage.

Jordan sports in China, which represents high-tech professional sports equipment, is also pleasantly surprised at the performance of athletes on the athletic field.