Chinese Made Garments Are Welcomed By Romanians.
Romania has a population of about 22 million, and its land area is more than 230 thousand square kilometers, about 7 times that of Taiwan. It is the largest country in Eastern Europe after Poland and rich in resources. Although Romania was affected by the global financial turmoil in 2008 and its economic indicators deteriorated, the global economic growth is expected to grow to 5.3% in 2010. In 2009, the relative purchasing power of PPP in Romania was US $13567, which is expected to reach US $14551 in 2010, but Romania currency has depreciated by about 15% since 2009. We should be careful about exchange rate risk.
The competitors in Romania market mainly include Europe, mainland China, Turkey and Korea. The high priced Western European products occupy the first place in Romania because of their favorable geographical position.
Chinese products sell Romania market with low price products. The reason why Chinese products are flooded with the Romania market is mainly because the average income of Romania nationals is low, and prices are still important considerations. Chinese made garments, toys, daily necessities, household products and low-end consumer electronics products flooded the Romania market and smuggled in most. Although the global economic situation in 2010 will gradually recover, Romania people still prefer low priced products, so Chinese products are very popular with Romanians.
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