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The Development Trend Of Shoe Dealers

2008/7/31 10:04:00 7

Footwear Dealer Brand Competition Era

After the curtain of the era of brand competition in the footwear industry, there are four competing markets. However, through the heavy smoke, we can still see the new trend of shoe market competition.

First, the information trend of shoe market competition:

With the rapid development of computer technology and the new information technology, the management of shoe dealers will be new: remote control, online booking and delivery, and computerization management have become possible and have been put into practice.

     二、鞋市竞争的品牌化趋势:

In the future market, the brand "invisible hand" will become stronger and stronger. The brand will become a sharp weapon for dealers to compete. The brand awareness of footwear operators and consumers will be improved unprecedentedly. Brand management is the only way for shoe dealers to develop.

Three, the flattening trend of shoe market competition:

Shoemaking dealers must complete the accumulation of funds in a relatively short time, and adapt to the trend of flattening of the channel, and gradually start self retailing, especially the self employment of key retail markets, and complete the pformation from dealers to large retailers.

     四、 鞋市竞争的灵敏化趋势:

To meet the new market demand, shoe dealers must constantly improve the logistics process, shorten the supply cycle, strengthen stocking and replenishment skills, and improve the sensitivity of their own market.

     五、鞋市竞争的精细化趋势:

The management level of footwear dealers in the future will go to a higher level in general, and the management mode will change from extensive to meticulous. This is the inevitable requirement of the development of the times.

In the process of pformation, shoe dealers should pay attention to create a good external environment for themselves, including the relationship with factories, the relationship with local industry authorities, the relationship with competitors, the relationship with financial sectors, and so on. At the same time, the pformation process is gradual.

I believe that as long as shoe dealers conform to the times, change their concepts and enhance their skills, they will be able to smoothly pition and complete the evolution from hyenas to lions.

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