Catering To Foreign Tourists, Demand For Duty-Free Shops In Major Japanese Stores Is Fierce.
It is reported that the increasing number of foreign tourists to Japan in recent years has greatly increased the performance of domestic commercial facilities. In order to attract foreign tourists, the major commercial facilities in Japan have also been heated.
compete
Especially in the Ginza area of Tokyo, the competition is expected to become more intense in 2016.
Japan
Department store magnate
The San Yue Yi Dan Dan holding scheme is adding an airport duty free store in the San Yue Ginza store in the coming year. The Lotte is also planning to open a large duty free shop in the built commercial facilities near the emergency bridge near the number bridge. In addition, the modified sakamoya Ginza shop, which is now being renovated, will also be reopened in January 2017, and will become a new concept store focusing on foreign tourists.
In order to cater for the needs of foreign tourists, many retail stores and cosmetics manufacturers have made quick adjustments in major commercial facilities.
Ginza in Tokyo
Japan
The largest commercial location in the country, its advantageous geographical location and convenient traffic conditions make it a must for foreign tourists.
In the 4 to September of 2015, the sales volume of the Ginza store increased by 26% from the same period last year. The sales of duty-free commodities in the stores in Tokyo were increased by nearly 3 times over the same period last year, reaching 30 billion yen, and expected to reach 70 billion yen in 2015, an increase of nearly 1 times over the same period last year in September.
According to statistics, cosmetics are one of the most popular products purchased by foreign visitors to Japan. Especially, the highest purchase rate of Chinese tourists has reached 76.8%, and the average purchase price has reached 40 thousand and 996 yen. This has also made the major cosmetics manufacturers see business opportunities and have been stationed in duty-free commodity stores.
For example, the Japanese cosmetics giant Shiseido plans to add "SHISEIDO", "Cle de Peau Beaute", "The Ginza Serge Lutens" and other advanced cosmetics brand stores in the duty-free shops of the Ginza. Japanese cosmetics brands such as "snow muscle essence", "COSME DECORTE" and "COSME" will also enter the large duty free shops in Korea's Lotte soon. The other cosmetics brand in Japan has also made shop adjustment for many duty-free shops in Tokyo, so it is expected that the competition among the major cosmetics manufacturers in Japan will become more intense.
In order to attract more foreign tourists to shop, the San Yue Dan Dan holding plan opened a large airport duty free shop in the early days of 2016 in the three Vietnamese Ginza store. In addition, the Lotte Group of Korea also plans to open the largest duty free store in Tokyo's new commercial facilities in the spring of 5 seconds in the Ginza, with a business area of 4400 square meters, and the newly renovated song Ban house Ginza store will be reopened in January 2017. The first 1 sightseeing buses in the area will be added to the drop in area and the tour guide service station.
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