Perception Of Grassroots Entrepreneurship

Grassroots entrepreneurship is to have no resources, no money, no money, no one can rely on continuous passion to work hard, tired and happy. It is hard and happy to start a business. Arduous is because entrepreneurship makes grassroots entrepreneurs suffer too much burden and hardship. Happiness is because they read different scenery on the road of entrepreneurship. Entrepreneurship means change, change means uncertainty, uncertainty means risk, so the problem of grassroots entrepreneurship is not to avoid entrepreneurial risk or reduce entrepreneurial risk. The key to grass-roots entrepreneurship is whether entrepreneurs can make bold decisions and execute effectively in the uncertainty of projects / opportunities, funds / resources, and team's "three lack of one". Instead of chattering about a perfect plan, it is better to stumble to the finish line.

The three venture, one win, one flat and one negative, and the five financing experience made me deeply feel the various forms of "Chinese shareholders", such as "real name shareholders", "shadow shareholders", "consultant shareholders", "agent shareholders" and "intermediaries shareholders". Entrepreneurship is inseparable from the integration of resources and borrowing, relying too much on the power of "Chinese shareholders", is an immature and irrational behavior. A very powerful team that looks very powerful at first sight often conceals huge entrepreneurial pitfalls. Creating value for customers is the way to win.

Entrepreneurship has led me to the formation and exit of entrepreneurial teams. I have encountered the plight of enterprises having no funds for projects, and I have been unable to meet the needs of customers. The little bit of entrepreneurship made me gain experience and understanding of entrepreneurial life.

In the early stage of starving, they were in a state of hunger and cold. They were right to research and develop marketing to respond quickly to the market. We can not live, and talk about standardized management and development. As the head of technology research and development, I often become the "first" firefighter of the company, so I entered the entrepreneurial trap, struggling and puzzling and hesitating.

How can a project start effectively? How to start a business at a low initial stage and how to operate at a low cost? How can we use entrepreneurial action to grasp a business opportunity that many people may analyze or foresee? How can we find an effective market segment? Why is a successful entrepreneur a contingency and necessity? Why do many successful entrepreneurs make a bold decision in the early stage of an entrepreneurial environment, even gamblers' decisions? What kind of quality characteristics do entrepreneurs need? How to grasp entrepreneurial opportunities, integrate resources and build an efficient team? Why do entrepreneurial projects look very "beautiful" before starting a business, but entrepreneurs find themselves in the wrong way or start early? How to evaluate Entrepreneurship

Without customer payment, everything is false. In the early stage of starting a business, the company's human property is weak, how to carry out the weak marketing and how to break through the bottleneck of sales effectively are the period when the entrepreneur is "passionate wolf" and is the time to prove execution with results.

In the process of enterprise development, every day there will be new problems, and every day there will be new difficulties. Entrepreneurs want to standardize, employees want to regulate, but the limited funds of enterprises, how to coordinate the contradiction between customers and enterprises, between employees and enterprises? When enterprises return, how to coordinate the interests between entrepreneurial teams and the interests between shareholders and entrepreneurs? Innovation always grows with problems, and the process of coordinating and solving problems is the process of enterprise growth, as well as the process of entrepreneurs' growth.

Grassroots entrepreneurs need to be endured by loneliness, failure and humiliation and rebuild their confidence and dreams on the ruins of loneliness, failure and humiliation. Grassroots entrepreneurs should be mentally prepared for not being respected, and should be able to win the respect of execution with action.

Desire, patience, vision, sensitivity, sensitivity, networking, strategy, courage, willingness to share with others and self reflection are ten qualities of an entrepreneur. Entrepreneurs also need professional managers' skills, such as effective communication, time management, performance management, team leadership, marketing management, organization and management.

"Win-win thinking" and "knowing one another and solving oneself" are the basic principles of business and the principles of entrepreneurial practice. In business practice, it is not right or wrong. It is a process of innovation and compromise. We are faced with a real society. Entrepreneurs need to understand, grasp and apply the real operation rules of the society in a deeper level. Entrepreneurs need not only such an ability, but also such an ability.

Will the client pay? Is the client willing to pay? This is the most difficult part of the project analysis, and it is also a question that entrepreneurs must answer.

When the entrepreneur is financing, what investors ask most is: what is the business model? Simply speaking, business mode is the mode of doing business. The spread of the global financial crisis is a touchstone. The business model that can survive in the financial crisis is a truly valuable business model. The conceived business mode has not appeared, and the profit pattern has not been found yet. Can entrepreneurship be maintained?

Entrepreneurial projects come from practice and from life. Consumer demand is real, and products or services provided by entrepreneurial projects can effectively satisfy consumers. The market is not big, but it can support the operation of a small company. Why do grassroots entrepreneurs do not act? Why do grassroots entrepreneurs always think of doing a great thing and start a great company? Small project entrepreneurship and big project entrepreneurship are essentially the same, and they can fully accumulate experience and motivate themselves with the success of small projects.

The most important thing in entrepreneurial cooperation is the written agreement of cooperation, the writing of shares, interests and responsibilities. The interest / share between entrepreneurial teams is the root cause of many problems in the course of enterprise operation. When are the shares priced? When are they not priceless? How are the shares allocated? These are the questions that entrepreneurs should take lightly or seriously. A good entrepreneurial team is better than a business plan. At the beginning of the start of the business, the 18 members each handed over their own box money, and many of them gave up the high paid jobs, and got a basic salary of 500 yuan with Ma Yun. This entrepreneurial team is a team that allows investors to rest assured.

Entrepreneurship is more important than "knowing". Starting a business is difficult, and it is difficult to achieve the full operation of the company's "positive cash flow". Cash flow is the blood of an enterprise. Any act of burning money at the start-up stage is undoubtedly suicide.

In the early stage of entrepreneurship, under the pressure of survival, all enterprises take the customers and the market as the center. The essence of doing so is simply to obtain capital as the center, rather than the market orientation in the true sense. All members of the enterprise only attach importance to the results without paying attention to the process, paying attention only to the income but not the cost, so that the sales volume and sales revenue of the enterprises are growing rapidly, but the profit has not increased, but it may decline or even lose money.

Is it important to standardize or develop in the early stage of development? Of course, it is important to develop, to grow in chaos, and to standardize step by step in the process of development. There is a bit of chaos in the initial stage of entrepreneurship. If it can develop, what is wrong? If we can grow and expand in the "chaos", why should we refuse to "mess up"?

Product R & D and marketing management are two wheels to create value. Products are the carriers to solve user problems and satisfy users' needs. Marketing management is a means to help users solve problems. Imitation or innovation does not matter. Seize the user and make the user willing to pay. One of the basic characteristics of modern marketing is that everything has been branded as "customer oriented". From the perspective of demand orientation, "as long as the cognition of products is changed, the product is new." Marketing is definitely not good without the products purchased by users. Successful entrepreneurship must have successful marketing.